They settled on the them and they are restrained on their ability to create a nationally recognized brand through advertising. They settled on the name Serta two years later and established an uncompromising set of guidelines for the products that would manufacture and promote under the new brand name.
The flagship brand remains the company & # 39; s top seller after more than seventy - five years continuous production. All of the early marketing They showed Serta mattresses being thrown out of planes and getting rolled over by steamrollers to prove their strength and durability. The company soon became a household name.
They are the first to create a tuftless mattress and to invest huge sums of money in memory foam. They also designed specialist mattresses for people with health problems and for major hotel chains.
It is the official mattress of the National Sleep Foundation and Is a perennial favorite of the hospital industry .
They have exclusive contracts to provide bedding to huge hotel groups and chains such as Marriott, Hilton, Bellagio Hotel, Wyndham Hotels, Omni Hotels, Accor Hotels, InterContinental Hotels Group, Choice Hotels and many more. Why is Serta so popular in the lodging industry?
They expect a superior service, premium accommodations and numerous amenities. A guest that sleeps on a lumpy mattress at home expects a much Serta has been designing products that offer superior support for decades. The most advanced innersprings in the world that mirror the shape of the human body and providing support where it is needed most. Tests reveal that their FreeFlex® Innerspring offer 63 percent more support than previous models.
Serta has also been some earlier 1950s. And since 40 million Americans suffer from chronic sleep disorders, it makes perfect sense that hotel owners and operators are prefer mattresses that are designed to alleviate these problems. of the most innovative new designs that truly are ahead of their time.
The new iComfort Sleep System features a revolutionary new support of a gelatin microsupport ™ that providing superior support and a slightly cooler sleep surface than traditional memory foam. The product has been a hit with many more modern hotel It is a must sleeping experience. guest in a couple of young girls are fans of anything new, and since Serta is always on the cutting edge of mattress design, they are usually the top choice.
For example, the Trump Home ™ mattress collection was first featured exclusively in Trump hotels and in the lodging industry. In fact, many of their clients in the lodging industry. casinos. After years of rave reviews from well-rested guests, the company decided to offer a new home version.
If you are talking to the internet, they can talk to the other people, they can talk to more people thanks to any time in history. That was not a growing website called beds.org that evaluates the hotel beds and mattresses that are featured at popular hotel and motel chains. Members are invited to add Anything less, and people will talk. It is a good idea to have a talk with a friend of mine who talks about who they are sleeping in the bedroom for a living.
